Being unique as you are, the BLLA is specifically designed to provide its members opportunities to reach your number one targeted customers who are coming to this site to book their vacations and leisure activities, corporate business trips and groups.
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The BLLA will also provide you with primary resources for your exceptional needs and will include exclusive elements for BLLA members only.
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What is Boutique?
Boutique properties are intimate, distinctive, quirky, cutting-edge, avant-garde, trendy, funky, classic, luxurious and possess an incredible attention to details. They can be found in the surf, safari, city, by wineries, and world heritage sites.


NEWS, NEWS, NEWS

BLLA Now Open for Business!  Read all about what's happening at BLLA & the boutique & lifestyle hospitality industry.  Keep updated on world events.  

Get your hotel BLLA certified
The BLLA will provide a program for hotels to become "Boutique or Lifestyle & Green Certified." These designations will bring many benefits.
Over 200 Members & Growing!

The BLLA added more than 200 members in its first month. This hospitality sector is the new lifeblood of the industry. From unique properties to .....

BLLA Webinars
Your Association has planned several strategic Webinars to assist you and your staff in everyday operational topics.  These Webinars will be complimentary to members.
The ABC's of Marketing
Marketing is a combination of many things. If we take the standard textbook version then it is about identifying customer needs so that you can boost sales and make a profit. The complete article is for Members only. 
Promotion of the month

The newly opened, Arch Hotel London is offering an opening rate of £195 including Full English Breakfast and ex VAT, until 6th April 2010. Perfect location right near Marble Arch tube station. Hunter 486, Restaurant & Bar, now serving!

Make Your Own Video
With video and social media sites springing up everywhere, this is an ideal opportunity to showcase your lodge, boutique hotel, inn or villa. You can host them on your website, offer a download or DVD.
Members Receive FREE marketing resources
An example of a very valuable strategy to help grow your business:
42 Amazing Ways To Make Your Small Tourism Business Newsworthy - Free publicity is the best way of promoting your business. Being featured in newspapers and magazines gives you a huge amount of credibility. 
Take Our Survey
How do you personally define "boutique" and "lifestyle" as it relates to hotels, inns and the like?  Take our brief survey and receive the full report.  Follow the link below.
Luxury Boutique Hotels

These very special properties can be found in the surf, safari, city, by wineries and world heritage sites. BLLA Member, The Milestone in London, Red Carnation Hotels, is a great example.

The Art of Global Communication
Tourism is a service-based industry and most of its products are intangible, such as hospitality. In Part One, we look at a range of materials you should have available in your marketing toolbox.
British Airways New Lifestyle Service

British Airways new Airbus A318 all business class service from JFK to London City airport. Club World is the way to go if you're doing business in London! Produced by BLLA.

Read All About It!
The Hotel Yearbook 2010 has an entire section sponsored by this Association where we reviewed trends and insights with industry leaders worldwide.

Lifestyle Property of the Month

Stay the night with Frank Lloyd Wright!  Immersion in the experience of architecture and design in this multi-use skyscraper is central to the mission of Price Tower Arts Center in Bartlesville, Oklahoma, USA.

Boutique Developers Weigh In
Despite the overall air of gloom, developers of new boutique hotels continue to maintain their properties' one-of-a-kind design and ambience set them apart from their more standard-issue competitors."

Recognizing BLLA Supplier Members

Restoration Hardware CONTRACT, BLLA's 1st member, is a supplier of bath, hardware, lighting and outdoor furniture for the hospitality industry.  We salute their ingenuity and creative products. 

Membership Benefits
BLLA members enjoy access to invaluable tools to build, expand and maintain their properties. Our devotion and passion to boutique properties ensure that these tools are continuously improving and meet the needs of our very important members.
Founding Sponsors
Video
Watch the Founder of the BLLA as she interviews Sir Richard Branson during the launch of the first V-Australia flight.
Members
Boutique & Lifestyle Purpose
Boutique properties are unique and express the culture, style, and visions of their respective regions and owners. This presents a clear but challenging need to sort out distinct qualities.
The Boutique & Lifestyle Lodging Association 6520 Platt Avenue, #842 West Hills, CA 91307 Phone: +1-818-883-4363 information@boutiquelodgingassociation.org Sitemap